The Brand

In the small coastal town of Byron Bay we had an idea to try and bring simplicity back into clothing. Each day that goes by we do our best to deliver our vision to you, from the images we design to our hand printed shirts. 

Our slogan 'Immersed in a feeling' originates from the idea that in all our different lives, somewhere we all Immerse ourselves in something we enjoy. It is that feeling we all get when totally immersed that defines who we are. 

Life is about creating moments we remember with family, friends and on our own and here at Pacific Flow, we are trying to create something to help us remember those moments. 

At Pacific Flow we believe in what we create so please join us on our journey.